The growing role of Media for Equity in the global expansion of startups

Event Type
Panel Discussion
October 20, 2021
Grai (in collaboration with Wolves Summit)

About the Event

Disruption in media is creating better opportunities. In a market filled with rapid change and uncertainty, D2C startups and media groups have started looking for new opportunities to help drive new ad spend on TV and grow revenue.

Media for Equity emerged as a complementary investment option to traditional venture capital. Hundreds of startups and major media groups have adopted this model to grow revenue, enhance brand equity, and expand internationally. Although this model presents extensive opportunities, media for equity remains an untapped investment opportunity for many other startups and media groups around the world.

On this live panel discussion, Grai Venture‘s Diana Florescu discusses the evolution of Media for Equity with Niko Marcel Waesche (Fund Manager at ITV AdVentures) and Neville Taraporewalla (President at Bennett Coleman and Co. Ltd. Times Group, North America), Boris Hodakel (CEO at Feel).

Key Points

  • What is media for equity? The evolution of this model across different international hubs
  • How can a Media for Equity investment add value to a startup?
  • How best to engage with Media for Equity funds as an entrepreneur?
  • For Media for Equity funds, what is the best approach to attract startups and scaleups?
  • How VCs and media funds can work together

Reserve your seat

Discover the right route to startup investment and choose the best investor match

Registration Form

Join some of the world's largest media stations and serial entrepreneurs on November 16th to learn more about investing and using Media for Equity to drive future growth.

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